posthog
Alternative to Google Analytics, Datadog
PostHog is a comprehensive product analytics platform integrating event analytics, session recording, A/B testing, and feature flags. It supports data-driven product decisions from understanding user behavior to measuring improvement impact.
- Event-based analytics with funnels, retention, path analysis, and trend visualization
- Session recording capturing user clicks, scrolls, and navigation for replay analysis
- Feature flags for A/B testing and gradual feature rollouts
- Data Warehouse powered by ClickHouse for SQL-based analysis
- Heatmaps visualizing click positions and scroll depth
- In-app surveys for collecting direct user feedback
Built with TypeScript, Python, and ClickHouse, PostHog supports Docker self-hosting and a cloud offering. It consolidates the functionality of Google Analytics, Hotjar, and LaunchDarkly into a single platform.
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