mautic

Mautic is a marketing automation platform integrating email campaigns, lead scoring, landing pages, forms, and segmentation to automate the entire marketing workflow.

• Campaign builder with visual flow editor for multi-channel campaign creation
• Email delivery with template-based composition and A/B testing
• Lead scoring based on behavioral and attribute-based automatic evaluation
• Segmentation with dynamic and static lists for precise audience targeting
• Landing pages built with drag-and-drop editor with integrated forms
• Web tracking for visitor behavior monitoring and page scoring

Built with PHP on Symfony, Mautic supports Docker and self-server hosting. It provides a Mailchimp alternative for organizations wanting full marketing automation capabilities under their own infrastructure.